Dolce & Gabbana and Mkers Reveal Details of Upcoming Content Series

Italian esports organization Mkers and luxury clothing brand Dolce & Gabbana have unveiled new details on "gooDGame", a content series that will feature four esports organizations. The series, which will be available on Dolce & Gabbana's digital channels, will explore esports organizations as they train and prepare for competitions. The organizations included in the eight-episode series were Mkers, MIBR, Scarz, and DarkZero Esports.

Maurizio Quintavalle, Marketing Manager at Mkers: "We're so proud that Dolce & Gabbana supported us in building twin esports teams. It's been interesting to get in touch with such different cultures and see that the values of esports, on the other hand, are exactly the same."

Recall that the original partnership agreement between Dolce & Gabbana and Mkers was signed in June 2022.

Dolce & Gabbana joins an ever-growing list of luxury brands that have launched their own esports initiatives. This year alone, companies such as Tiffany & Co., Gucci and Burberry have partnered with esports organizations or well-known organizations in the industry.

The first two episodes of "gooDGam" will premiere today, November 4th, with a new episode coming out every following Friday. The final two episodes will air on November 25. During the premiere of each episode, there will be themed parties featuring famous personalities such as FaZe Clan's Nate Hill, Castro, Sentinels and Offline TV star Lina Xu, and DarkZero Esports streamer Penggu, among others.