LEC introduces SAP as a new partner
The League of Legends European Championship (LEC) entered into an information partnership with German software corporation SAP at Summer Playoffs 2021. Note that SAP is joining other Summer Playoffs 2021 sponsors, including Mastercard.
As part of this deal, SAP will partner with LEC staff to create new segments of statistics during Summer Playoffs 2021. SAP will also provide information on the performances of fan favorite LEC players, including how they are ranked against the average of all pro players in various situations.
Zeynep Genkaga, Senior Business Development & Partnerships Europe and MENA at Riot Games:“There is no doubt that SAP is a global corporation and through this partnership, the company has brought its vast knowledge and experience in enterprise application software to our world of eSports. the SAP engineers work tirelessly with our team to help innovation statistics visualization for the further development of our LEC storylines, giving the added advantage of every little bit of information. "
Earlier this year, European esports organization Team Liquid renewed its partnership with SAP for the fourth time. The parties have been cooperating since 2018, and this experience has allowed SAP to work with the team of the organization from the LEC since the spring of 2020.
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