EA again for the old: the company patented the technology of impervious advertising
Electronic Arts0
0
4792
EA have always been famous for their controversial actions. Remember at least the recent scandals around the ads in NBA 2K21 and unmissableinserts in UFC 4. Then the anger of fans defeated EA's desire to earn extra money, but it seems the company does not plan to deviate from its principles.
It follows from the description of the technology that it will primarily apply to online games. Apparently, they plan to run ads during downloads and other "unplayable" moments of the game. It is noteworthy that the patent application was filed back in 2017.
Leave comment
Did you like the article?
0
0
Successfully copied... Thank you for sharing our content!:
Latest News
The Witcher 4: Ciri’s Chain Could Revolutionize Combat and Exploration
548
Xbox’s New AI Tool - Muse: A Blessing or a Curse for Game Preservation?
438
Hasbro Teams Up with Saber Interactive for New AAA Game
442
Dune: Awakening Coming to PC on May 20th
410
Similar News
EA Rereleases The Sims Legacy Collections for Franchise’s 25th Anniversary
1322
EA Introduces New Anti-Cheat System for Battlefield 1: Major Update Coming Today October 22
1269
Electronic Arts has decided to remove the anti-piracy protection Denuvo from the game A Way Out
2281
EA presented the report for the second quarter of the current fiscal year
4412
EA revealed what the open world will look like in NBA 2K21
5397
EA Play will be included in the Xbox Game Pass
3430
BRING TO TOP
Comments