Heroic announces partnership with Aker BioMarine
Danish esports organization Heroic has announced a partnership with Norwegian biotech company Aker BioMarine. As part of the partnership, Heroic players will also take part in a program in which they will take Omega-3 capsules. In addition, the Aker BioMarine logo will appear on the Danish organization's jerseys in the future.
It is noted that the Aker SUPERBA Krill brand has registered Heroic as a partner in its online store. What's more, the company recently created Brain Fuel, a krill by-product aimed at gamers and esports athletes.
Joachim Haraldsen, CEO of Heroic:"This partnership fits well with our vision of good and healthy balance in the development of top-level athletes. We see that diet, exercise and leisure must be in harmony with competition at the highest level."
Aker BioMarine is a biotechnology company that specializes in fishing and krill products. Founded in 2006, the company is renowned for its eco-centric approach to fishing and sustainable harvesting of krill oil.
This is the company's first experience in e-sports, and its products aimed at gamers, will be promoted in conjunction with the Heroic organization.
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