Burger King and LOUD open joint restaurant in Sao Paulo
Brazilian eSports organization LOUD and fast food chain Burger King have officially opened a joint venture in Sao Paulo. From January 24 to February 23, the restaurant will offer visitors interesting activations, as well as the accumulation of the LOUD achievement exhibition. It is noteworthy that the institution itself is made in the colors of the Brazilian organization, symbolizing the beginning of the club.
The restaurant occupies three floors, on each of which fans will be involved in various activities. In particular, on the second floor, there is an exhibition of LOUD awards in the disciplines of Free Fire, League of Legends and VALORANT.
During the official opening of the establishment, fans could chat with famous LOUD players who tried the Burger King menu and shared their impressions with the guests.
In addition to the restaurant's ambiance, Burger King has launched a "Combo Stacker LOUD" set with French fries, which is presented as a visual link to the hashtag that is always used by the team - #GoLOUD. Along with french fries, the combo also includes a burger consisting of sesame bread, cheddar, bacon, french fries and Stacker sauce.
Designed by Haute, the restaurant's ambiance was created with four things in mind: Meet the Noise, Feel The Noise, Follow The Noise and Be The Noise. Due to the thematic focus of the venue, fans will have the opportunity to have a unique experience, consisting of a photo area, a space for games, as well as booths with the best moments of LOUD esports teams.
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