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EGW-NewsEsportsAll newsShikenso Analytics teams up with Surge agency
Shikenso Analytics teams up with Surge agency
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Shikenso Analytics teams up with Surge agency

Esports information company Shikenso Analytics has announced a partnership with esports talent management and influencer marketing agency Surge. The collaboration, like all similar ones with Shikenso Analytics, will focus on evaluating the agency's sponsorship deals. In addition, Surge will use the company's AI systems to evaluate the quality of partnerships and sponsorships for its talent roster.

Arvin Fallah Shirazi, CEO of Shikenso Analytics: "Surge is an outstanding organization on its way to becoming the elite of sports player management. Their work ethic is reflected in their meteoric growth and speaks for itself! We look forward to supporting them on their journey and empower them with our data."

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Surge is a Belgian esports management and marketing agency. Providing services ranging from financial management, contract negotiation to legal assistance and sponsorships, the agency is well positioned to meet all of its clients' needs. Many big name players act as members of the agency, including Rekkles, Bjergsen, Bwipo, Tifa and Jensen.

Rasmus Fosgaard Olsen, CEO and Managing Partner at Surge: "We are the industry's leading recruitment and marketing agency with a strong focus on esports. Shikenso Analytics' advanced AI analytics enable us to deliver best-in-class representation and play an important role in scoring our marketing campaigns and partnerships."

It should be noted that in the last nine months alone, Shikenso Analytics has made deals with major players in the eSports market, including EXCEL ESPORTS, ReKt Global, KOI, BIG, Acend and Eintracht Spandau.

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