Streamcoi becomes a partner of MAD Lions

Spanish esports organization MAD Lions, owned by OverActive Media, has announced a partnership with the Streamcoi platform. The partnership will enable MAD Lions to automate their streaming activities and provide better access to sponsored content, assets and other broadcast elements.

Jorge Schnura, VP of Strategy at OverActive Media: “Our partnership with Streamcoi and their platform enables our players and influencers to focus solely on providing the best performance and entertainment content for our fans. It also gives us access to analytics. allowing us to continually improve our interactions with our community. "

In addition, MAD Lions will also receive streaming statistics from their players and influencers, as well as manage all their streams from a single dashboard.

Jakub Janaszek, Product Manager, Streamcoi: "I am very proud that Streamcoi can help an important organization like MAD Lions support their players and influencers by effectively supporting their sponsors."

Recall that in 2021, Streamcoi merged with the German esports organization BIG and the Indian esports platform Esports Club.