GTA 6 Pre-Sales Are “Far in Excess of Our Expectations,” According to Take-Two’s CEO, Strauss Zelnick

The anticipation surrounding GTA 6, which is finally set for release next week, seems boundless. One of the most intriguing aspects is its financial outlook, which, based on early estimates, appears incredibly impressive. This was also hinted at by the CEO of Take-Two, the parent company of Rockstar Games.

Strauss Zelnick, the CEO of Take-Two Interactive, recently spoke with Variety shortly after the company released its financial report for the second quarter of fiscal year 2027. According to Zelnick, the pre-sales of GTA 6 are "far beyond our expectations," although he did not reveal any specific numbers. He also mentioned that the game’s launch will be impressive but added, "We never claim success before it’s earned. So we’re just days away from beginning to see the fruits of our labor."

Take Two says: "Pre-orders for Grand Theft Auto VI are tracking far in excess of our initial expectations, and we know that the numbers will speak for themselves soon enough."

According to Sensor Tower, which updates GTA 6 sales figures weekly, as of November 3rd, 7.71 million copies of the game have been sold, with 74% of those on PlayStation 5. The potential revenue has already reached $751 million. Most likely, this week’s latest report will show that GTA 6 has broken Cyberpunk 2077's pre-order record of 8 million. By the way, if you haven’t pre-ordered GTA 6 yet, Eneba is offering a great deal—5% off with the promo code EGW5 plus 14% cashback. Don’t miss your chance to get ready for the release of this generation’s most anticipated title!

Additionally, during a conference call with investors, Strauss Zelnick confirmed that Rockstar Games has completed the development of GTA 6, effectively verifying that the game went gold just nine days before its official launch. The developers have yet to issue an official statement, but it’s likely that it won’t be long before they do.

Grand Theft Auto VI launches on November 19 for PlayStation 5 and Xbox Series X/S.