Epic Games Expands Fortnite Kicks Lineup with Adidas Collaboration

Epic Games has launched a new wave of Fortnite Kicks cosmetic footwear, this time in partnership with the iconic real-world brand Adidas. First introduced in late 2024, Fortnite Kicks brought a fresh category of cosmetic customization to the game, appealing to sneakerheads and fashion enthusiasts alike.

What Are Fortnite Kicks?

Kicks represent a significant expansion of Fortnite’s customization options. While players have long had access to various skins—ranging from original designs to crossovers with popular pop-culture franchises—Kicks mark the first time players can purchase standalone shoes that can be equipped with most character skins. Rather than overhauling the entire appearance of a character, Kicks function more like premium Back Bling accessories, adding a stylish flair to existing outfits.

Adidas Joins the Fortnite Kicks Lineup

The latest update sees Adidas entering the Kicks lineup, expanding on Fortnite’s growing list of real-world brand collaborations. According to the newly released trailer, three pairs of Adidas Kicks have been introduced, joining the existing Nike styles and original in-game designs. Each pair is modeled after real-life Adidas sneakers and is priced at 800 V-Bucks.

The New Adidas Fortnite Kicks: Real-World Sneakers in the Virtual World

The Adidas Fortnite Kicks are inspired by three iconic sneaker models:

1. Adidas Samba – A classic street-style sneaker rooted in soccer heritage.
2. Adidas Adizero Aruku – A 2000s-inspired trainer featuring a thick rocker sole, based on the Adizero PR running shoe.
3. Adidas Campus 00s – A retro tennis-inspired sneaker with a modern twist.

Each pair is available in distinct colorways: black for the Sambas, grey for the Adizero Aruku, and red for the Campus 00s. Alongside these new additions, the Fluffy Buns design has also returned to the Item Shop with a new style, priced at 600 V-Bucks.

Community Reactions: Style Meets Controversy

The online response to the new wave of Fortnite Kicks has been mixed. Many players and Adidas fans appreciated seeing their favorite shoe brand featured in the game, with some even joking about mixing Adidas Kicks with Fortnite’s Nike crossover skins for a playful brand clash.

However, much of the criticism has centered on pricing. At 800 V-Bucks per pair, many players feel the cost is steep—especially considering that some full-body skins are priced similarly. While the designs are praised for their authenticity and style, many believe Epic Games may need to adjust pricing to appeal to a broader audience beyond hardcore sneaker enthusiasts.

Whether you’re a sneaker collector or just looking to add a fresh touch to your Fortnite character, the new Adidas Kicks offer a unique way to step up your in-game style—if you’re willing to pay the price.