Magic Eden Announces 15% Revenue Allocation to ME Token Ecosystem

The popular multi-chain NFT trading platform Magic Eden has announced a significant initiative: starting from February 1, 2026, 15% of all platform revenues will be directly invested in the ME token ecosystem. This news, published in the company's official post on X, aims to strengthen the connection between the platform's success and its community.

According to the announcement, these funds will be distributed evenly: 50% will go towards buying back ME tokens on the open market, and the other 50% will be distributed in the form of USDC among ME stakers, depending on their staking power. Staking power takes into account both the number of staked tokens and the duration of staking. USDC rewards can be claimed monthly, starting from March for February activity, but they must be claimed within 90 days, otherwise they will burn.

This initiative replaces the previous buyback program, which was limited to marketplace revenues only, and now covers the entire range of Magic Eden products, including packs, predictions, NFTs, and other services. The goal is simple: when Magic Eden wins, the entire ecosystem wins. As a company representative noted, "cycles change, narratives shift, but revenue is reality."

What is Magic Eden?

Magic Eden is a leading platform for trading NFTs and other on-chain assets, which began its journey on the Solana blockchain in 2021. It now supports over 10 networks, including Bitcoin, Ethereum, Base, ApeChain, Abstract, Berachain, Monad, Avalanche, Arbitrum, Sei, BNB Chain, Polygon, and MegaETH. The platform offers tools for minting NFTs, collection analytics, marketplace aggregator, and advanced charts. Magic Eden is known for its focus on user experience and wallet integration, as well as loyalty programs like Diamond Rewards.

The ME token is the utility token of the ecosystem, used for staking, rewards, and governance participation. It was launched at the end of 2025 with a maximum supply of 1 billion tokens. Currently, the circulating supply is about 425 million ME, and the market capitalization is approximately $106 million. Magic Eden already has an active token and NFT buyback program, making ME attractive for long-term holders.

Market and Community Reaction

The announcement has elicited a positive reaction in the community. On X, users are calling it a "huge step" and "respect for trying to change something with the token." Some analysts predict that, given the platform's current revenues (which reached millions of dollars monthly in 2025), the new program could generate seven-figure sums for buybacks and rewards. However, as experts note, buybacks do not solve all tokenomics issues if there is no sustainable demand.

As of January 20, 2026, the ME price is about $0.24 USD, with a 6-12% drop over the last day, but with growth potential after the program implementation. The token's rank on CoinMarketCap is #264, with a 24-hour trading volume of over $85 million.

This initiative highlights a trend in the crypto industry where platforms increasingly share revenues with token holders to enhance loyalty and ecosystem sustainability. For ME stakers, this means real rewards in stable currency, and for investors - potential price growth through reduced supply on the market. If Magic Eden continues to expand (for example, with new products like Swaps or Lucky Buy), this could become a catalyst for further development.