en
ua
ru
de
pt
es
pl
fr
tr
fi
da
no
sv
en
EGW-NewsGamingAll newsFIBA Seals Deal With Twitch

FIBA Seals Deal With Twitch

0
0
2836

The International Basketball Federation (FIBA) announced that it has signed a multi-year deal with Twitch. As part of the deal, FIBA will broadcast approximately 600 hours of live footage of the Federation's basketball matches each year, and will also provide Twitch users with access to official footage to create their own content.

The financial terms of the deal were not disclosed, but Frank Lenders, FIBA's CEO of Media and Marketing, told Reuters that the company will spend some of the money from the deal on investing in interactivity during streaming, as well as building deals with streamers for further promotion. League.

Chicken.gg

Free gems, plus daily, weekly, & monthly boosts!

Chicken.gg
CS:GO
Claim bonus
Farmskins

Sign up now and get 2 FREE CASES + 5$ Bonus

Farmskins
CS:GO
Claim bonus
Rain.gg

3 FREE Cases & 5% Deposit Bonus

Rain.gg
CS:GO
Claim bonus

FIBA representatives noted that they are aware of the specifics of streaming on Twitch and the difference from traditional broadcasts, for example, on television or YouTube.

Note that last year FIBA held an NBA 2K20 esports tournament among national teams. Competition matches were also streamed on Twitch.

Leave comment
Did you like the article?
0
0

Comments

BRING TO TOP
FREE SUBSCRIPTION ON EXCLUSIVE CONTENT
Receive a selection of the most important and up-to-date news in the industry.
*
*Only important news, no spam.
SUBSCRIBE
LATER
We use cookies to personalise content and ads, to provide social media features and to analyse our traffic.
Customize
OK