MAD Lions signed an agreement with SEAT
0
0
2159
Esports organization OverActive Media has announced a partnership between Spanish automaker SEAT and its MAD Lions team. This marks the first automotive partnership in OAM's portfolio, as well as SEAT's entry into the esports space.
Terms of the deal were not disclosed. As part of the agreement, the parties will participate in face-to-face events as well as conduct digital promotions, while the SEAT brand will be integrated into content created by the esports organization.
Note that OverActive Media has already entered into several partnerships for MAD Lions, including multi-year deals with GLS Spain and Razer.
Leave comment
Did you like the article?
0
0
Latest News
GIANTX Acquires iTero Gaming in Multi-Million Dollar Deal
396
Saudi Arabia to Host Inaugural Olympic eSports Games in 2025
352
Betting shops and online casinos provide an important springboard for e-sports as sponsors
358
Gaimin Gladiators Expands Reach for Esports World Cup 2024
383
E-sport - what is it, its history and popularity?
501
Is Talk of an Esports Olympics Too Early?
564
Riyadh Esports Championships Ban Russian Flag
490
Team Vitality Enters Tekken Arena: Signs South Korean Star Jeondding for EVO Japan Debut!
572
From Megaways to Sports Betting, How has Esports Influenced iGaming?
640
E-sport: Awakening the excitement of betting
534
BRING TO TOP
Comments