coldzera became Parimatch Ambassador
The Ukrainian bookmaker Parimatch has signed a contract with Brazilian player FaZe Clan coldzera as an ambassador for its esports brand. David will now join the likes of boxer Mike Tyson and MMA fighter Conor McGregor as brand promoters.
Financial details were not disclosed.
"I am glad to announce a partnership and join my CS: GO comrade Zeus. Together with Parimatch, we will develop esports in Brazil and try to distract my compatriots from football a little!", - wrote the Brazilian.
coldzera said that he would not only support Parimatch on social networks, but also create video content, as well as offer and express his opinion on ongoing promotions.
This is the first major step of the brand towards the Brazilian audience. Parimatch already has a fully functional website in Portuguese, but is just starting to expand in the country. In the esports world, the company is a global partner of fnatic, the title partner of the Virtus.pro organization, and also organizes its own tournaments and competitions such as the Parimatch League in Dota 2 and CS: GO.
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