en
ua
ru
de
pt
es
pl
fr
tr
fi
da
no
sv
en
EGW-NewsEsportsAll newsESL signs new agreement with Huya

ESL signs new agreement with Huya

0
0
2772

Tournament organizer ESL has announced an exclusive media rights partnership with Chinese platform Huya. The renewed partnership agreement is for two years.

Exclusive streaming rights under the deal will include Dota 2 and ESL Mobile Ecosystems, as well as the ESL Pro Tour of CS: GO and StarCraft II. Huya will be covering tournaments in Standard Mandarin and other Chinese dialects. The deal is in addition to an agreement between the two parties last July that resulted in Huya acquiring the tournament rights from ESL for CS: GO and Dota 2.

Chicken.gg

Free gems, plus daily, weekly, & monthly boosts!

Chicken.gg
CS:GO
Claim bonus
Farmskins

Sign up now and get 2 FREE CASES + 5$ Bonus

Farmskins
CS:GO
Claim bonus
CSFAIL

EXTRA 10% DEPOSIT BONUS + free 2 spins

CSFAIL
CS:GO
Claim bonus

Frank Uddo, Senior Vice President, Global Media at ESL Gaming:“Huya is undoubtedly the leading eSports streaming platform in China and we could not be more pleased to announce that we are joining forces with them to should become ESL's first long-term partner in China. "

Note that in September 2019, Modern Times Group, the parent company of ESL and DreamHack, tried to enter into a strategic joint agreement with Huya, as a result of which the platform will acquire a minority stake in ESL. A few months later, in January 2020, it became known that the two companies terminated the agreement by mutual agreement.

Leave comment
Did you like the article?
0
0

Comments

BRING TO TOP
FREE SUBSCRIPTION ON EXCLUSIVE CONTENT
Receive a selection of the most important and up-to-date news in the industry.
*
*Only important news, no spam.
SUBSCRIBE
LATER
We use cookies to personalise content and ads, to provide social media features and to analyse our traffic.
Customize
OK