DetonatioN Gaming announced rebranding to DetonatioN FocusMe
Japanese esports organization DetonatioN Gaming has announced a rebranding and renaming to DetonatioN FocusMe to become a standalone brand. From now on, all teams and players of the club will play under the updated tag.
DetonatioN Gaming has been focusing on competition for 10 years to make up for the isolated difference between its capabilities and the rest of the world. Today we are recognized as a professional esports team, and we are proud that this is our strength.
On the other hand, TEAM GAMEWITH, which was born from the management company GameWith Co., Ltd., wins fans' sympathy with the theme "Get Stronger By Connecting" as a team that is good at communication from the very beginning.
It is noteworthy that the new name has been used by the League of Legends team since 2014. However, now the Japanese organization is undergoing a complete rebranding in order to comply with the general meaning and common vision of brand development.
By inheriting the familiar DetonatioN Gaming logo design, the club will reportedly use the internationally recognized DetonatioN FocusMe esports team tag for all of its other teams. The organization also updated the club uniform, inheriting the usual colors with a universal design.
DetonatioN FocusMe was founded in 2012. In ten years, the club has expanded into a number of key esports disciplines including League of Legends, VALORANT, Apex Legends and PUBG Mobile. In addition, the organization used to field CS:GO and PUBG rosters as well.
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