Eintracht Spandau partners with Uber Eats

German esports organization Eintracht Spandau has announced a partnership with food delivery company Uber Eats. As part of the deal, Uber Eats will become the main sponsor of the German organization, while the logo will be displayed on the chest of the game kit. In addition, in the coming months, the parties will also work together to create a variety of content.

The Uber Eats deal is notable for the organization, as the well-known food delivery company is now Eintracht Spandau's biggest partner. Uber Eats has also sponsored a number of sports and esports teams, including Marseille Football Club, and partnered with North American Spacestation Gaming.

Friedrich Kubler, spokesman for Uber Eats in Germany: "Eintracht Spandau has not only turned the German Premier League on its head with its performances, but also with its unconventional and spectacular playing style, amassing a huge fan base in a very short time. Together we want to make our growing offer in 27 cities with authentic content is attractive to the esports community in Germany. We firmly believe that with Eintracht Spandau we are becoming a pioneer in the international esports industry in the field of content production."

It is reported that the partnership between Eintracht Spandau and Uber Eats was organized through the agency SPORTFIVE.

Eintracht Spandau is an esports organization founded by Maximilian Knabe at the end of 2021. The club is represented in League of Legends and had a successful first season, qualifying for the European Masters on the first try. The organization has stated that it draws inspiration from football for its merchandise, brand advertising and fan engagement.