MIBR partners with Itaú Unibanco
Brazilian esports organization MIBR has announced a partnership with Itaú Unibanco, a financial services firm. As part of the agreement, the parties will collaborate to create a series of content highlighting the stories of the organization's players.
According to a press release, the deal will include both the men's, women's and youth CS: GO squads of the MIBR, as well as the Rainbow Six: Siege squad.
Robson Harada, Head of Development and Marketing, Itaú Unibanco:“Our partnership with MIBR goes far beyond pure marketing sponsorship. It is a great honor to be side-by-side with one of the segment's symbols in Brazil and around the world. talk about people - athletes and fans - about the passion that surrounds the entire CS ecosystem and how esports can change lives. "
Itaú Unibanco becomes the sixth partner of the organization, joining Betway bookmaker, HotelPlanner ticket booking service and others. Note that this deal did not open the world of esports for Itaú Unibanco. In May, Itaú Bank signed an agreement with the Brazilian organization LOUD.
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