Meta Explores Stablecoin Payments to Streamline Global Transactions — Fortune

Meta is reportedly in early discussions with several companies about implementing stablecoin-based payment systems, aiming to simplify and reduce the cost of cross-border financial settlements, according to Fortune.

Early-Stage Negotiations Underway

The report states that Meta began reaching out to infrastructure providers in the stablecoin space in early 2025. While the talks are still in the preliminary phase, the company's interest signals a renewed push into digital payments with real-world utility.

Sources familiar with the matter suggest that Meta is particularly interested in stablecoins as a way to streamline small international payments, potentially improving how the company compensates content creators worldwide.

USDC and Strategic Hires Signal a Clear Direction

While no specific stablecoin has been confirmed, Fortune reports that Meta is in talks with Matt Cavin, a representative of Circle, the company behind USDC, one of the most widely used U.S. dollar-pegged stablecoins. Cavin joined Meta as a strategic partnerships lead in March 2025, further hinting at the company’s direction.

The article also highlights the involvement of Ginger Baker, who took on the role of Vice President of Product at Meta in January 2025. According to sources, she is spearheading the initiative to integrate stablecoin technology into Meta’s suite of products.

A Return to Crypto Roots

This isn’t Meta’s first venture into the crypto space. Back in 2019, when the company was still known as Facebook, it launched the Libra project—a digital currency pegged to a basket of fiat currencies, designed as a stablecoin.

However, Libra's ambitious scope and the involvement of 27 major corporate partners triggered intense scrutiny from regulators in the U.S. and Europe. The project was eventually rebranded to Diem, only to be officially shut down and sold in January 2022.

What This Means Going Forward

If successful, this new stablecoin push could mark Meta’s most practical and scalable attempt at integrating blockchain-based payments into its ecosystem. By targeting creator payments and cross-border transactions, Meta may be positioning itself to solve real-world friction points while avoiding some of the regulatory landmines that plagued earlier efforts.